Relax Gaming (RG) has decided to extend their successful cooperation with ReelPlay by renewing the content deal these two companies signed earlier last year. As a part of the new agreement, ReelPlay will…
…be adding new titles to RG’s distribution network. These will include titles from 3rd party providers as well.
Taking the Partnership to a New Level:
The software provider with offices in Sweden, Finland and elsewhere in Europe, has announced that they will be extending their content deal with ReelPlay. The two companies have…
…previously signed a deal in August of last year which facilitated the first release of El Dorado Infinity Reels as well as Hypernova Megaways.
After a successful initial run, RG opted to broaden the scope of cooperation with ReelPlay by having them bring a number of third-party titles to the table. These games will…
…be added to the Powered By - Relax’s fast growing content aggregation network. With new slot games readily available, its distribution network has gained access to some fresh content in what is an overwhelmingly competitive market.
Simon Hammon, Relax Gaming CPO, offered a comment regarding the new deal: “ReelPlay’s proprietary in-house casino games have been a hit with players and it’ll be a great advantage for Relax to add titles from ReelPlay’s quality studio partners as part of the extended deal. The growth of our existing partnerships demonstrates the appetite in the market for mutually beneficial distribution agreements that further the reach of other providers and boost our portfolio with coveted content.”
David Johnson, CCO at ReelPlay, also commented on the new development: “We’ve been impressed with Relax Gaming’s technical ability to support a range of studios and quickly bring their games to market. Widening the scope of our agreement will provide a level of expertise and exposure to our partners that is unique in the market. The Relax Gaming team are a pleasure to work with and we look forward to leveraging the mutual benefits of this agreement extension.”
Online casinos affiliated with the developer’s Powered By content aggregation platform will have the chance to sample the newly added games as soon as the deal with ReelPlay is finalized.
About:
Relax Gaming is a software provider that has been servicing the iGaming industry since it was founded in 2010. Although initially limited to a small team of dedicated professionals, it has…
…grown in size significantly. Today they have offices in Finland, Sweden, Estonia and Serbia. Aside from their wide range of in-house designed slot games, this company also runs a content aggregation platform called Powered By.
The platform is a rapidly growing venture that offers titles from a variety of 3rd party providers including some of the most popular names in the business.
Source: “Relax Gaming extends ReelPlay partnership” https://relax-gaming.com/news/2020/01/relax-gaming-extends-reelplay-partnership. Relax Gaming. January 13, 2020.
